Understanding the Business Side of NIL: What Parents Need to Know
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Written by Pat Brown, MBA With the rise of NIL (Name, Image, and Likeness) deals, student-athletes have an unprecedented opportunity to profit from their personal brand while continuing their collegiate careers. However, this new landscape also comes with significant financial and business considerations that parents need to understand to help their children navigate this evolving

How to Teach Your Student-Athlete to Set Financial Goals for NIL Earnings
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With the introduction of Name, Image, and Likeness (NIL) opportunities, student-athletes now have the chance to earn money while still competing in their sport. However, managing money effectively is just as important as making it. Without proper financial planning, NIL earnings can be spent quickly, leaving little for future goals such as college tuition, investments,

Helping Your Child Navigate Job Market Trends & Industry Demands
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By Pat Brown, MBA – Former Student-Athlete For many student-athletes, the transition from sports to a professional career can feel like stepping onto a new playing field with different rules. After years of structured schedules, intense training, and a deep-rooted identity in athletics, the shift to the corporate world or entrepreneurial ventures can be overwhelming.

University Career Services: What Parents Should Know About Their Child’s Resources
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By Pat Brown, MBA – Former Student-Athlete For many student-athletes, the transition from sports to a professional career can feel like stepping onto a new playing field with different rules. After years of structured schedules, intense training, and a deep-rooted identity in athletics, the shift to the corporate world or entrepreneurial ventures can be overwhelming.

Guiding Your Student-Athlete to Take Advantage of Internship Programs
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By Pat Brown, MBA – Former Student-Athlete For many student-athletes, the transition from sports to a professional career can feel like stepping onto a new playing field with different rules. After years of structured schedules, intense training, and a deep-rooted identity in athletics, the shift to the corporate world or entrepreneurial ventures can be overwhelming.

Questions to Ask College Coaches During Visits
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When your student-athlete gets the opportunity to visit a college and meet with coaches, it’s a crucial step in the recruiting process. These visits allow families to evaluate the program, understand expectations, and determine if the school is the right fit—both athletically and academically. As a parent, asking the right questions can help you and